schloss trauttmansdorff touriseum
schloss trauttmansdorff touriseum

South Tyrol Museum of Tourism - Touriseum

The Touriseum in the venerable walls of Trauttmansdorff Castle near Merano tells the story of tourism in Tyrol.

The South Tyrol Museum of Tourism - "Südtiroler Landesmuseum für Tourismus" in German, "Museo Provinciale del Turismo" in Italian - was inaugurated in 2003 at Trauttmansdorff Castle on the outskirts of Merano. In fact, there is no better place for a tourism museum than the holiday residence where Sisi spent her cure stay in Merano twice and undoubtedly boosted tourism in this area. The Touriseum is the first museum of the Alpine area that is completely and exclusively dedicated to the history of tourism. Furthermore it is one of the 11 Provincial Museums of South Tyrol, an entity that also comprises other museums such as the South Tyrolean Cultural History Museum at Tyrol Castle or the South Tyrolean Wine Museum in Caldaro.

The Touriseum boasts a wide range of interesting exhibits as well as life-sized statues, figurines and detailled model exhibits. Make a journey in time, starting about 200 years back in history of tourism. The adventure museum has been implemented in a way that enables the visitors to experience it also autonomously, that is to say on their own. What awaits you is also the funny "South Tyrol Game" for adults and kids on the last floor. By switching you can navigate a ball across a wooden platform, representing the tourism landscape of South Tyrol.

A visit to the Touriseum can be perfectly combined with a visit to the Gardens of Trauttmansdorff Castle (admission included). And how to reach the Touriseum? From the centre of Merano, the road to the Gardens of Trauttmansdorff Castle is well signposted. A large parking space - subject to charge - is located opposite the entrance, furthermore the bus lines 4 and 1B stop here. By foot, you can walk the Sisi Path from the centre of Merano to the Touriseum (about 45 minutes).

Contact info

Opening times

  • Tue 31 Jan closed
  • Wed 01 Feb closed
  • Thu 02 Feb closed
  • Fri 03 Feb closed
  • Sat 04 Feb closed
  • Sun 05 Feb closed
  • Mon 06 Feb closed

Despite careful control we cannot guarantee the correctness of the provided data.

Full timetables
Despite careful control we cannot guarantee the correctness of the provided data.

Spring 2023 (04/01/2023 - 05/31/2023)

  • Mon 09:00 - 19:00
  • Tue 09:00 - 19:00
  • Wed 09:00 - 19:00
  • Thu 09:00 - 19:00
  • Fri 09:00 - 19:00
  • Sat 09:00 - 19:00
  • Sun 09:00 - 19:00

Easter 2023 (04/09/2023) 09:00 - 19:00

Easter Monday 2023 (04/10/2023) 09:00 - 19:00

Liberation Day 2023 (04/25/2023) 09:00 - 19:00

Labor Day 2023 (05/01/2023) 09:00 - 19:00

Whit Monday 2023 (05/29/2023) 09:00 - 19:00

Summer 2023 (06/01/2023 - 08/31/2023)

  • Mon 09:00 - 19:00
  • Tue 09:00 - 19:00
  • Wed 09:00 - 19:00
  • Thu 09:00 - 19:00
  • Fri 09:00 - 23:00
  • Sat 09:00 - 19:00
  • Sun 09:00 - 19:00

Republic Day 2023 (06/02/2023) 09:00 - 23:00

Garden Nights: early closure (08/03/2023) 09:00 - 17:00

Feast of the Assumption 2023 (08/15/2023) 09:00 - 19:00

Garden Nights: early closure (08/24/2023) 09:00 - 17:00

Autumn 2023 (09/01/2023 - 10/15/2023)

  • Mon 09:00 - 19:00
  • Tue 09:00 - 19:00
  • Wed 09:00 - 19:00
  • Thu 09:00 - 19:00
  • Fri 09:00 - 19:00
  • Sat 09:00 - 19:00
  • Sun 09:00 - 19:00

October 2023 (10/16/2023 - 10/31/2023)

  • Mon 09:00 - 18:00
  • Tue 09:00 - 18:00
  • Wed 09:00 - 18:00
  • Thu 09:00 - 18:00
  • Fri 09:00 - 18:00
  • Sat 09:00 - 18:00
  • Sun 09:00 - 18:00

November 2023 (11/01/2023 - 11/15/2023)

  • Mon 09:00 - 17:00
  • Tue 09:00 - 17:00
  • Wed 09:00 - 17:00
  • Thu 09:00 - 17:00
  • Fri 09:00 - 17:00
  • Sat 09:00 - 17:00
  • Sun 09:00 - 17:00

All Saints 2023 (11/01/2023) 09:00 - 17:00

Admission

€ 16.00 adults
€ 14.00 seniors 65+
€ 13.00 children and young people (6-17 years)
€ 13.00 students (up to 28 years)
€ 13.00 people with disabilities
€ 13.00 groups (15 and more persons)

€ 20.00 family ticket (1 adult with children)
€ 36.00 family ticket (2 adults with children)

€ 9.00 summer evening ticket (June, July and August from 6 pm)
€ 9.00 late autumn ticket (November - free under 18 years)

free for children under 6 years
admission to the Botanic Gardens included

More information

The Touriseum stays closed in winter, the summer season 2023 will start on the 1st of April.

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